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One of the most important things you will have to understand is, you need  clients to know about you. Because, what good is it if no one knows about you or your business. How do you attract clients? How do you achieve instant name recognition and keep your name out there? How do you create and project the identity you want? How do you maintain and increase your visibility? How do you become known as an authority in the hair industry?

Thousands of hairdressers at the stages of their careers have shared with me their frustrations and challenges with from creating an identity and positioning their service. You will need to be self-reliant in marketing yourself and your career. There is no in-house marketing for the hairdresser. In the very beginning. The only one you can depend on is you. You are the product or service that you are marketing. The question is? How do you start? How do you package yourself or your business? How do you learn about the resources available? How do you patronize what needs to be done first?  How do you learn about the resources available?

You will need enough understanding of how to market yourself, make yourself visible, and get the word out about yourself. Especially in the ever-changing marketplace with competition. That's where I come in. I have uncovered hundreds of proven and time-tested marketing strategies. My intent is to give you the do-it-yourself tools to help you turn ignorance into knowledge, interaction into pro action, and doubt into confidence. Although I hope the information will inspire you, the most important intent is to educate you about marketing yourself is to move to a higher level in your career. I will be giving you the nuts and bolts of successful marketing, promotion, and publicity, in an easy, do it yourself, step-by-step programs that make sense. Go grab my "Free Book" and get started with the knowledge you  need to move your career forward.